Accountancy client surveys – all you need to know
Do you really know what your clients think about your firm and the services you provide? Is this based on gut instinct or because, having not received any feedback, you assume that all your clients are happy? Accountancy client surveys must ask the right questions before we can be sure we know what our clients […]
Client survey feedback – delivering results
Having talked about the many reasons for carrying out a client survey in previous blogs, I recently implemented one for Momentum. It has been four years since I last carried out a survey and I was keen to understand why my clients used me, how they benefited from my services and also if I needed to […]
Survey results – what do clients think about your communications?
Prior to my recent presentation at Accountex, I carried out a small survey targeting business owners on social media. The aim was to get a client’s perspective on how well they rated their accountants on different forms of communication. The survey had two questions from which respondents had to give a score of between 1 […]
Great feedback from our client survey
Asking for ‘warts and all’ feedback from clients can be (and was!) scary, but I’m delighted to say the results from our recent online client survey have been very positive. A variety of questions were asked to gauge our client’s thoughts on what we do well, what could be improved and how we met their […]